What reasons make your website slow down?
Slow down your website, no one likes it. No one wants to wait that’s painful. Slowing your website makes readers unhappy and encourages an increasing bounce rate that Google doesn’t love. There are so many reasons for slow loading the website or reduce the speed of your website. Such as:
- Not using content delivery network (CDN)
- Excessive flashy content
- Super heavy website
- Not optimized images
- Excessive usage of ads
- Wrong dimensions of images
- Pointless redirects
- Wrong server location
- Dodgy shared hosting plans
- Excessive usage of social media scripts
- Wrong file type of images
- Not taking advantage of dedicated services
- 404 errors
- Unclean code
- Tons of HTTPS request
- Bad server configuration
- Loading unnecessary files on each page
- CSS imports
- Loading heavy files on the background
- Not using an expert
- Using light-weight plugins and themes
- Overhead your database
- Too much bulky coding
- Lack of using a caching technique
Slow down headache and how to overcome it
The slow down of your website is not only affecting the ranking but also reducing online business income. Website slow down means pain. We are going to explain step by step what the reason is and how to overcome it as follows.
2. Not using content delivery network (CDN)
Content delivery network (CDN) consist of several servers in different geographical locations. You can store copies of your site`s data on them. When users are trying to find your data, it will be loaded from the nearest server.
For wordpress slow website, it’s easy to solve the hassle due to the available enough plugins. For instance,
Moreover, if your website uses JQuery, you can use CDN without using your server
3. Excessive flashy content
Flashy content uses for increasing the interactivity among the users. Sometimes, it could be the causes of slowing down your website pages. Excessive flashy content is the main reason behind of it.
To overcome it, you can use flashy content in a balanced way in your website that increases site speed. However, you should look for HTML5 alternatives and replace existing flashy content with this for having a loading problem.
4. Super heavy website slow down page
Over size pages like 3MB are making your site super heavy website. That’s enough to reduce your website speed. Loading the data makes your website look nice. But, these data causing the effect of site speed.
Do you want to optimize the loading time of your website? It’s simple and easy, just minimize each page`s size of your website
5. Not optimized images make slow down website
A 460KB PNG image file becoming 90KB by optimizing it. 80% loading time is uses by front end structure and remaining 20% uses by back end structure. This is an amazing fact of web performance optimization.
Do you know? Good news is that most of the JPG and PNG image file can become 40% or even up to 80% smaller without losing image quality by optimizing. For this, you can use:
6. Excessive usage of ads
Google AdSense or similar services are giving extra income for you. But they may cause or slow down your website. Excessive usage of ads especially, on the head, body, right sidebar of the post or bottom of the page causing the slowdown of your website.
To overcome it, you may use 1 ad on the right sidebar or on the body. So, in this way you can make sure better performance of your website
7. Wrong dimensions of images
The original size of the image is large that leads to slow down your website. The loading time of a large size image is higher than a small size image. So, resize your image and use it instead of a large size image to overcome higher page loading time. To increase happy readers, try to make it, best practice
8. Pointless redirects
Browsers don’t like pointless redirects. These types of redirects slow down your website. For instance:
By using relative URLs for your files (e.g. <img src=”/image.jpg”/>), you can easily get rid of this common issue that slows down the loading time of your site. So, think about pointless redirections.
9. Wrong server location make slow down your website
10. Dodgy share hosting plans
No one wants to invest more in a hosting plan. Based on your traffic, you have to select a hosting plan. If your website traffic is less but you select VPS hosting plan, this is not wise. On the other hand, if your site is Woo-commerce and consists of 40 plugins, then you select shared hosting, this selection is not also perfect. That’s enough to destroy your business. So, select perfect hosting to overcome slow down your website.
11. Excessive usage social media scripts
12. Wrong file type of images slow down your page
PNG file making transparency for your images, if you need use it, otherwise avoid it. Its size bigger compare to JPG file that leads to slow down your website. Also, GIF files are heavier than JPG files that are drastically slow down loading time of your website.
To overcome slow down of your website, make JPG is your default image file so that, your site speed will be increased.
13. Not taking advantage from dedicated services
Are you worried about your server load? Don’t worry! There are a huge number of dedicated services waiting for you. For example:
- Youtube, Wistia or Vimeo is waiting for your Videos
- Disqus, IntenseDebate, or Discourse is welcoming to your comments
- Google hosted libraries is waiting for your JQuery, JQuery UI, Angular JS, or Mootools
- Jetpack is waiting for your popular WordPress website
- Content delivery network (CDN) is waiting for your images
So,Take advantage from above dedicated services and overcome from slow down experience of your site.
14. 404 errors slow loading website
Do you know why 404 errors are coming? It’s a simple and easy answer if the file not exist. You can check 404 errors, there are so many tools. For instance:
If the webpage test shows any red lines on the waterfall then you should immediately troubleshoot and fix those 404 errors. Otherwise, your site will face a loading time impact, especially for shared hosting plans.
15. Unclean code slow down your website
The common reason of slowness of your website is unclean code. When you make your website with excessive white space, inline stylings, empty new lines and unnecessary comments can make the website grow larger in size. That’s leads to increase loading time of your website.
By removing these unnecessary elements, you can compress the code, reduce the file size and improve the overall page loading time. So, be sincere about the unclean code.
16. Tons of HTTPS request
To overcome it, try not to load so many images or scripts.
17. Bad server configuration
The shared hosting company does its best to serve as many sites per server as possible. They do this by disabling some features like compression and Keep Alive. The compression features can reduce the file size that helps to increase the website speed. On other hand, Keep-Alive features can send and receive multiple HTTPS requests. So, Keep-Alive and compression should be enabled on your server.
If you are in a shared hosting plan and your hosting company disables these features, then you should switch this company without any delay. So, we recommend you good server configuration.
18. Loading unnecessary files on each page
19. CSS imports slow down your website
CSS imports are a nice way to import CSS files on top of a new CSS file. But, it increases the loading time speed of your website. That’s why think while CSS importing.
20. Loading heavy files on the background
Many sites used big background images for loading which hardly visible. Besides this, some websites use audio sound during loading. All are bad practices that increase the slow down of your website. To overcome it, need to avoid using this bad practice
21. Not using an expert to overcome the slow down,
Faster sites means, higher conversation, better search engine rankings, and a more enjoyable user experience. Such type of websites is only possible to design by an expert. If you do not use an expert, the page loading time will be increased due to the lack of proper knowledge. As a result, your website will be slow down
22. Using light weight plugins and themes
The theme is a core component of any website. But it will be a burden if you can’t choose properly the right theme for serving your purpose. There is a lot of themes in the market but the quality is not the same. So, try to choose the right theme carefully. The themes that are coded unorganized way is making the problem of slow down your website.
Plugins are used for different functionalities of a website. This is pretty good but it will be a hassle when it takes time to load. If plugins are not coding accordingly, then it can be the cause of slow loading problems. For this reason, select quality plugins.
To overcome it, use light weight plugins and themes
23. Overhead your database slow down website
When the database is filled with extraneous items like transients, logs, and other entries from plugins and themes then it may create overhead. Even sometimes it may make web servers time out. While waiting for a response from the database. It can be a great solution by optimizing the database through overhead. So, be sincere about the overhead database.
24. Too much bulky coding
If you use more code to run the application, it will take more time for loading your website. That means your coding structure contains unnecessary elements like character and space. It will take time while loading the entire website. By removing unnecessary elements, you can solve this problem. So, avoid excessive bulky coding.
25. Lack of using caching technique
Caching means browsers storing static copies when users browse your website. If users browse your website again then the browser can display cache data without having to reload it. Too much cache data can be the one causing slow down your website. Hence, the lack of using the caching technique is the main reason for it.
Website response time is more closely related to its success or failure. The above mention reasons make your website slow down. So, optimize your website considering along with these reasons.